Ride the Momentum of Exponential Marketing

In Exponential Marketing, presence is everything

Hey there,

You know that feeling when you walk into a room and it's just... quiet? That's how Mondays felt at my client's barber shop. Cool, edgy, and as quiet as a hidden beach before dawn.

Where were all the guys?

A lightbulb moment.

The gym.

They were our perfect audience - in momentum, feeling good post-workout, phones in hand.

A golden opportunity.

In Exponential Marketing, presence is everything.

We geofenced local gyms. And as those endorphined-up gym-goers were cooling down, reaching for their phones, our message was there, ready to ride their surge of feel-good energy.

"Fresh from your workout? Finish your visual upgrades with a sharp new fade. Walk-ins welcome. We're just 5 mins away."

Suddenly, Mondays weren't so quiet.

Our strategy hit the jackpot. It was so effective we used it all week.

The impact? From a single shop to a three-shop chain in just 12 months. This wasn't just a small ripple, it was a seismic shift in their business. But remember, being present isn't enough on its own. It's vital to make sure that what you're selling is profitable. Without that, you're just scaling your losses.

Take Fiji Water for example. Ever wondered how bottled water became a status icon? They found a way to appear like they were everywhere, all the time.

That's strategic presence in action. They gained immense publicity by photobombing countless red carpet pictures at events like the Golden Globes. Their omnipresence, combined with a profitable product, catapulted Fiji Water into the global spotlight.

This is the essence of Exponential Marketing - more profit, more presence, and more people in your database. Think of it as an interconnected triangle - each element supporting and amplifying the others.

So, are you ready to tap into this phenomenon and see constant waves of cash hitting the shores of your business?

There's a crucial piece I haven't touched upon yet...

But you can learn more in the link below.

Keep smiling,

Justin Theng

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