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Revolutionize Your Success with AI-Powered Personalization
Plus a new tool I’m using
Justin Theng
July 11, 2023
Hi!
You and I have journeyed through the exciting landscape of AI together, and it’s always a pleasure to explore fresh, potent possibilities. Today, we’re taking a deep dive into an aspect of AI that could completely redefine your SME’s customer experience - Personalization.
We’ve all known AI as a force multiplier in our businesses, but imagine it as your digital tailor, adept at stitching experiences precisely to the fit of each customer’s unique needs. The precision and efficacy of AI in enhancing personalization are akin to the unmatched flair of an artisan tailor - delivering not just a product, but an experience.
Yes, it can be a challenge to switch gears and embrace this new facet of AI. But think about the billion dollar companies of tomorrow, built on just a handful of people…plus AI.
That could be you.
Discover more in my latest blog post, “Embracing Personalization Through AI: The Bridge to Business Success,” where we explore the thrilling landscape of AI-powered personalization and what it means for you as a modern SME founder.
Here’s an embarrassing story from the post:
Personalization - it's akin to the first time I bought a ‘Michael Jackson’ CD for my sister from a dodgy store in Hong Kong, only to discover that the artist on the album wasn't the King of Pop himself. The Chinese artist was talented, sure, but he couldn't match MJ's unique flair, his electrifying energy, and his unmistakable voice. Similarly, the essence of business personalization is about offering a unique and unmatched experience to each customer - a feat that AI enables with breathtaking precision and efficacy.
ChatGPT Prompt of the Day
Let’s get those gears moving. Ponder on how AI personalization can morph your business offerings or customer engagements. What would it look like? What data would you leverage, and what benefits do you envision?
Use this prompt to ignite your innovation engines, and share your thoughts on our blog. We’re always excited to hear your insights!
"Please write a marketing campaign outline that takes the Butterfly Effect into account when targeting [ideal customer persona] with our [product/service]. Consider how small changes or actions can have large and unpredictable impacts, and how to anticipate and manage these potential impacts."New Tool Alert: Taplio
In our shared quest to leverage AI, I’m thrilled to bring your attention to a game-changer for your LinkedIn outreach - Taplio. It’s your one-stop solution for creating captivating content, optimizing post schedules, forging fresh relationships, and tracking your results.
Here’s to you taking the leap and harnessing the untapped power of AI personalization. Remember, as SME leaders, we’re not just a part of the AI revolution - we’re the trailblazers.
Onwards and upwards,
Justin Theng
