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- When Automation Gets It Wrong
When Automation Gets It Wrong
Unmasking the Limits of Modern Technology
Hello Growth Addicts,
Has your automation software ever sent an email with placeholder [insert name] type stuff?
Old-school marketing automation is rife with awkward gaffs and clunky processes. Which is one of the reasons I’m so excited about AI.
I remember visiting an old client's office once - Australia's largest telecommunications company, no less - and we went into a meeting room for a conference call. But their phones didn't work!
Talk about irony.
And it happens to even the best of breed!
Don't believe me?
Well, let me tell you about my recent experience with Meta. They sent me an automated email that was... less than perfect. They forgot to swap out the merge tags with actual details about me! It was a bit awkward, to say the least.
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But with AI content writing, one of my hopes is that those kinds of mistakes will be a thing of the past. So why not give it a try and see for yourself? Your customers will thank you for it.
Stay tuned for more updates, and as always - keep on hustlin'!
Justin “Insert Here” Theng
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🧠 ONE TOPIC
Mark Zuckerberg Just Changed Artificial Intelligence Forever
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By open-sourcing Meta Platforms' AI model, he has lowered the cost of AI dramatically.
✖️ ONE TWEET
Discover the secret weapon of #AI for #BusinessGrowth! Turn costs into profits and skyrocket your success 🚀 #SmallBusinessTips#TechForGrowth#ProfitMaximizer
— JUSTIN THΞNG (@justintheng)
2:17 PM • Jul 28, 2023
⏱️ ONE TEST
Are you leveraging AI to its full potential in your business? Take this quick self-assessment quiz to find out.
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💌 ONE TRADE
Convert & Conquer: Mastering Your Welcome Automation Emails Using Behavioural Science
Simply refer this newsletter to 5 other business owners in your world who you think will find it useful. We're on this journey together, and there's no better time than now to arm yourself and others with valuable insights.